ABOUT VIDDY WELL CREATIVE
The Low Down
Viddy Well was born from a simple idea: that great marketing should sound like you. Not generic. Not templated. But clear, distinctive, and true to your business.
Welcome to Viddy Well Creative—an independent branding and digital marketing studio proudly based in Devon. I’m Paul Alaoui, and I started Viddy Well to help small businesses like yours tell big, bold stories that connect.
In today’s crowded digital world, standing out isn’t just about looking good—it’s about sounding right. That means building a brand voice that feels human, authentic, and unmistakably yours. Whether you’re just starting out or ready to take things to the next level, I work closely with you to help define your message and deliver it with clarity and confidence.
Built for Small Business
Viddy Well Creative isn’t a faceless agency—it’s just me. That means you won’t be passed from department to department or stuck with a one-size-fits-all template. When you work with Viddy Well, you work directly with someone who brings decades of experience, a deep passion for storytelling, and a genuine investment in your success.
I understand the challenges small businesses face—tight budgets, changing goals, limited time. My services are designed to be flexible, approachable, and strategic, so we can shape your brand identity together, at a pace and scale that suits you.
From logo design and visual branding to content creation, SEO, and social media strategy, I offer hands-on creative support tailored to your goals. Think of me as an extension of your team—one that listens closely, works collaboratively, and delivers work that truly reflects who you are.
Why Viddy Well?
I believe branding should do more than make you look professional—it should make you memorable. Drawing inspiration from pop culture, cinema, and sharp storytelling, I help brands express their personality in meaningful, intelligent ways.
There’s no jargon here, no fluff—just honest, creative marketing that’s built on strategy, fuelled by passion, and focused on results.
Let’s Create Something That Speaks Volumes
Whether you’re building a new brand from the ground up or giving an existing one a much-needed refresh, I’m here to help you craft a voice that cuts through the noise and speaks directly to the people who matter most: your customers.
ABOUT
PAUL ALAOUI
I have over thirty years of retail and marketing experience within the entertainment industry.
Over the years, I’ve held a variety of roles—including retail management, procurement, leading an editorial team, and even working on a major Hollywood feature film. For many years, I ran a successful retail business before founding Viddy Well Creative.
Originally from London, I’ve lived in Devon since 2011. I’m a family man and divide my spare time between running on beautiful Dartmoor, cooking up a storm for my family, and travelling the world in search of new and interesting places.
My passion for film started early. I’m an avid movie collector and have contributed special features to DVD and Blu-ray releases, as well as written for a range of trade publications, film magazines, and websites.